§ 6.5.4.4.4 False Light and Defamation. To be defamatory, a publication must be false and truth is a defense.38 However, in a false-light cause of action, a claim may exist if the publication contained true information but created a false implication about the individual.39 Likewise, "a plaintiff may recover [for false light] even in the absence of reputational damage, as long as the publicity is unreasonably offensive and attributes false characteristics."40
Arizona has enacted the Uniform Single Publication Act, otherwise known as the single publication rule, which provides that "[n]o person shall have more than one cause of action for damages for libel, slander, invasion of privacy or any other tort founded upon a single publication, exhibition or utterance."41 Under the single publication rule, "a cause of action for defamation...
