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La. Cleaning Sys., Inc. v. City of Shreveport
Before the Court is Plaintiffs Louisiana Cleaning Systems, Inc. ("LA Cleaning Systems") and Charles Nugent's ("Nugent") "Motion for Issuance of a Preliminary Injunction" (Record Document 13). For the reasons which follow, Plaintiffs' Motion is DENIED.
LA Cleaning Systems is a Louisiana corporation licensed to do business in the state and domiciled in Jefferson Parish, Louisiana. See Record Document 1 at ¶ 1. Its sole business is to sell Kirby vacuum cleaners exclusively through door-to-door sales to residents by knocking on doors or ringing doorbells. See id. at ¶ 4. Nugent is the owner of LA Cleaning Systems. See Record Document 13-2 at ¶ 1.
Section 42-277 of the Shreveport Municipal Code is a municipal ordinance banning uninvited door-to-door sales calls at private residences in the city. Section 42-277 provides:
Record Document 13-1 at 2. Plaintiffs allege that they have sought to obtain a permit to sell their vacuum cleaners door-to-door in Shreveport, but have had their applications for a permit rejected on multiple occasions by City of Shreveport employees David Duncan ("Duncan") and Brian Crawford ("Crawford") and former employee Dale Sibley ("Sibley"), all of whom cited Section 42-277 as authority for denying the permits. See Record Document 1 at ¶ 6.
LA Cleaning Systems and Nugent filed suit against the City of Shreveport, Shreveport Mayor Ollie S. Tyler, Duncan, Crawford, and Sibley (collectively "Defendants") on January 8, 2016, alleging that Section 42-277 violates their First Amendment right to freedom of speech and the Fourteenth Amendment's Equal Protection clause. See Record Document 1 at ¶¶ 1-2. Plaintiffs seek declaratory relief, a permanent injunction, and "actual and constitutional damages" against all Defendants. See id. at 10. Plaintiffs also seek punitive damages against City of Shreveport employees Duncan and Sibley in their individual capacities.1 See id. at 10. On June 8, 2016, Plaintiffs filed the instant Motion for Issuance of a Preliminary Injunction. See Record Document 13. Defendants responded on July 21, 2016, and Plaintiffs filed a reply brief on July 28, 2016. See Record Documents 21, 22.
A party must establish four elements to obtain a preliminary injunction: (1) a substantial likelihood of success on the merits; (2) a substantial likelihood that that party will suffer irreparable harm without a preliminary injunction; (3) that the balance of equities is in favor of the party seeking the injunction; and (4) that an injunction is in the public interest. See Winter v. NRDC, Inc., 555 U.S. 7, 20 (2008); see also Lakedreams v. Taylor, 932 F.2d 1103, 1107 (5th Cir. 1991). The decision to grant or deny a preliminary injunction lies within the discretion of the district court. See Lakedreams, 932 F.2d at 1107.
Commercial speech is defined as expression related solely to the economic interests of the speaker and its audience. Cent. Hudson Gas & Elec. Corp. v. Pub. Serv. Comm'n, 447 U.S. 557, 561 (1980). Commercial speech that is misleading or is related to unlawful activity is not protected by the First Amendment, but commercial speech that is not misleading and is lawful is protected by the First Amendment. See Fla. Bar v. Went for It, 515 U.S. 618, 623-24 (1995). However, the protection afforded to commercial speech is only "a limited measure of protection, commensurate with its subordinate position in the scale of First Amendment values." Id. at 623.
The test for whether commercial speech regulations are valid under the First Amendment is a three-prong test. See Cent. Hudson Gas & Elec. Corp., 447 U.S. at 564-65. "First, the government must assert a substantial interest in support of its regulation; second, the government must demonstrate that the restriction on commercial speech directly and materially advances that interest; and third, the regulation must be 'narrowly drawn.'" Id. at 624.
The parties agree that the speech at issue in this case is commercial speech. See Record Document 13-1 at 5; see Record Document 21 at 9. Though the manner of expressing the speech at issue in this case (uninvited door-to-door solicitation) is unlawful under Section 42-277, the underlying speech that Plaintiffs claim is being unconstitutionally regulated (advertisement and discussion of vacuum cleaners for sale) is itself neither inherently misleading nor unlawful. Therefore, the Court will analyze the Motion for Issuance of Preliminary Injunction under Central Hudson's three-prong commercial speech test.
Plaintiffs' Motion for Issuance of Preliminary Injunction must fail because Plaintiffs have not shown a substantial likelihood of success on the merits, the first element necessary to obtain a preliminary injunction. See Winter, 555 U.S. at 20. In another recent case involving a constitutional challenge to Section 42-277, this Court held on cross-motions for summary judgment that, as a matter of law, Section 42-277 is constitutional. See Vivint La. v. City of Shreveport, 2016 U.S. Dist. LEXIS 136191 (W.D. La. 2016). In doing so, the Court applied the three-prong Central Hudson test.
First, the Court held that the City of Shreveport had asserted a substantial interest in protecting both (1) the safety of its residents and (2) the privacy of its residents. See id. at *7-8. The City of Shreveport relied upon the affidavit of Deputy Chief Duane Huddleston ("Huddleston") of the Shreveport Police Department, an affidavit identical to the one the City submitted in the instant action. See id. at *7-13; see Record Document 21-2. Huddleston's affidavit states that, among other benefits, Section 42-277 helps prevent home invasions and burglaries by limiting the number of strangers approachingpeople's residences and allowing residents to be sure that no strangers who do approach their residences are legitimate salesmen. See Record Document 21-2 at ¶¶ 3-6. According to Huddleston, burglaries in Shreveport fell from a record high of 6,404 to 2,095 from 1990 to 2014, and Huddleston stated the opinion that Section 42-277 played a large part in helping to reduce the number of burglaries in Shreveport. See id. at ¶ 4. Based on this affidavit, the Court concluded that the City of Shreveport had asserted sufficiently substantial interests to meet the first prong of the Central Hudson test. See Vivint La., 2016 U.S. Dist. LEXIS 136191 at *12-13.
Second, the Court held that Section 42-277 directly and materially advanced the substantial interests the City had set forth. See id. at *13-14. Again citing to Huddleston's opinions and supporting facts, particularly his opinion that the ordinance has a deterrent effect upon using commercial solicitation as a method of canvassing properties for future burglaries, the Court concluded that Section 42-277 directly and materially advances the important interests of protecting (1) the safety of its residents and (2) the privacy of its residents. See id.
Third, the Court held that Section 42-277 was narrowly drawn to advance the City's stated interests. See id. at *14-18. The "narrowly drawn" requirement is not the same as a "least restrictive means" test that is used in some other areas of constitutional law; rather, the test requires only that there be a reasonable fit between the regulation and the interests advanced. See id., citing Fla. Bar, 515 U.S. at 632. Thus, the City of Shreveport is not required to find a less restrictive means of advancing these interests than Section 42-277 provides; rather, there must simply be a reasonable fit between that Section's ban on most forms of door-to-door solicitation and the important interests of protecting both(1) the safety of its residents and (2) the privacy of its residents. Finding that because Section 42-277 advances these important interests without prohibiting other methods of engaging in commercial speech (such as pre-arranged in-home sales calls or radio, TV, internet, telephone, direct mail, or billboard advertising), the Court held that Section 42-277 is narrowly drawn to advance the City's stated interests. See id. at *17-18.
The arguments Plaintiffs advance are not materially different from the arguments advanced by the plaintiffs in Vivint La.2 See id. at *6-19. In Plaintiffs' Motion itself, Plaintiffs' argument on whether it has a substantial likelihood of success on the merits is as follows:
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